Tata Power Recruitment 2023

The Digital Marketing Strategist is responsible for developing and executing digital marketing campaigns for Tata Power. This includes developing a comprehensive understanding of the target audience, creating engaging content, and tracking the performance of campaigns. The Digital Marketing Strategist must have a strong understanding of digital marketing channels and be able to effectively use data to drive results.

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Responsibilities:

• Develop and execute digital marketing campaigns
• Create engaging content for social media, email, and other channels
• Track the performance of campaigns and make recommendations for improvement
• Develop a comprehensive understanding of the target audience
• Stay up-to-date on the latest trends in digital marketing
• Work with other departments to ensure that digital marketing campaigns are aligned with the overall marketing strategy

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Qualifications:

• Bachelor's degree in marketing, communications, or a related field
• 1-2 years of experience in digital marketing
• Strong understanding of digital marketing channels
• Excellent communication and interpersonal skills
• Ability to work independently and as part of a team
• Strong analytical and problem-solving skills
• Proficiency in Microsoft Office Suite